Speaker1: [00:01:54] Guess who’s next, Lakisha Mosley is our next guest on Affenpinscher coach connection, and she’s talking about self care for coaches. She’s a digital event strategist whose brand is rooted in meaningful impact. The L.M. Experience, a management firm that specializes in event planning, offers strategies to entrepreneurs, companies and organizations around brand exposure and growth through the creation of curated virtual experiences that drive real returns and revenue. A Houston resident, Louisiana native and all around powerhouse locations has been featured in Voyage Houston and Glam, Ambitious i.am. In addition, Leticia is the chief blogger at Lakisha Mosley, where she writes about business, family, faith and more. You’ll love her, her funny humor and all around bestie vibes. You are listening to us and your catcher in just a moment. Have you ever looked in the mirror and wanted something more more in business,

Speaker2: [00:02:55] Home life, relationship life? Say word if you agree. Word and 2019 19, I created a business for coaches to market in this wacky way virtual events, all with the seven to seven job. I’m a full time nurse, by the way, and like you, there were just not enough hours in the day. My partner was feeling alone, and generally this wasn’t fun anymore. But then I realized I needed to build myself back up. Mind, body, soul and even my business. So I created a show that does just that, interviewing all types of coaches. Life, wellness, fertility, career, financial, wealth and business. Join me on my journey with some of the best coaches who want to empower other coaches to live their best lives and build businesses that fulfill them. My name is Nicole Beattie and

[00:03:37] This is Ben Bonner coach connection.

Speaker1: [00:03:49] I am so excited. Welcome to the show, Lakisha.

Speaker3: [00:03:52] Yes, thank you, Nicole, I’m excited as well, girlfriend. It’s good to chat with you.

Speaker1: [00:03:58] It is because I mean, we’ve been connected. I’ve known about you, I’ve been watching your thing and then but I don’t know, we just haven’t connected in this way. So I’m so excited to get to know you and get to know your story and to get some great tips about self care. But also on the back end, I’m trying to get some tips about event planning because you know, my clients, you could always learn new things from other people. So, you know, and for people like, why don’t you have an event planner? I should have it. No, there’s no competition here. We stay on. We do our own thing. And but I appreciate you and what you bring to the event planning space. So tell us a little bit about first off, just hi. Sorry, I’m excited. I’m getting above myself.

Speaker3: [00:04:44] Hi, girl. Hey, hey.

Speaker1: [00:04:48] Tell us a little bit about how you got into event planning because I’ve heard the story, but I’m interested in. I want the audience to know how you got into it.

Speaker3: [00:04:58] It was really Nicole, like by chance, honestly, I at that time was married, and my husband and I wanted to renew our vows, and so we decided to do a vow renewal. And so I had so much fun really doing that and making connections and networking. I’m a huge connector, so that’s one of my big things. And so I’m just getting to know people. And so afterwards I was like, Oh, that was fun. Well, let’s fast forward a few weeks. Got laid off from my job and I was like, What can I do? And that was it. I was like, OK, I can do this. I know I can do this. I went back to the place where I had my event toxin on. It was like, Yeah, I’ll bring you on. I’ll teach you everything. Matter of fact, I’ll make you leave planning here. So when people book, you know, they’re automatically get you. And so I was like thrust into it, but it was like learning and getting to go that two weeks later, he had an open house. I booked three clients that same day with No.

Speaker1: [00:06:00] So we’re talking. Was that in person or was that virtual at that point person?

Speaker3: [00:06:05] Yes. It was in-person. So virtual Colbert was like, Girlfriend, you don’t have to do something because these people are, yeah, they want that money and these hotels are not giving any refunds. So what are you going to do that wasn’t giving nothing to call OK? And so my clients had events planned all over this country and we couldn’t go nowhere. We was on lock down and I had to find a way to be able to help them recoup a little bit, but also to stay before the audiences because during that time, we needed to stay connected like crazy. Yes, we needed to connect you.

Speaker1: [00:06:42] Yeah. Oh my goodness. So so at that point, you know, you were doing it in person. You were, you know, doing all the things there. It was successful and what you were doing. And then I know you made the pivot, obviously, to virtual events like how was that pivot? Was it like, Oh, almost say, easy, but like, how was that pivot for you?

Speaker3: [00:07:02] It was a hot mess. Ok, I am adding personality, my personality. So I don’t want to change. I don’t like to. I refuse. I don’t have to be like everybody else. We could just do the, you know what we’re doing? And then it was like, Girl, you got to wake up. No, you can’t go outside. You can’t be around people. Now there are federal federal mandates that are in place about this global pandemic because it didn’t just affect Texas. It didn’t just affect the United States. It was global. And so the pivot for me at first was so hard because I’m like, you take in person and put it online. And how do you how do I still have my make? My clients have fun and, you know, do all of these things? And so it was just at first it was a mess girlfriend. But I just kept going like, get this a part of a great team. I’ll tell you that

Speaker1: [00:08:01] That’s what it’s saw. And you had a team from the from the jump. You kind of had a team helping you. Or was it really just you making that pivot?

Speaker3: [00:08:11] It was I had a team, so I had some I had an amazing admin assistant who I mean. Way you put her, she just was just blowing things up like making things really happen. And then I had someone that was doing like my social media. But she also was essential in the pivot. But as far as, like the actual events, at first it was just me. And then as time went on, I was able to add team members to be able to assist with the events because the girl, you know, these virtual events, it’s so much that’s moving parts like, Yeah, yeah,

Speaker1: [00:08:46] It really is. And it’s funny because I think when people first made the decision, OK, we’re going to take our in-person virtual, they really made the mistake. And you told me if I’m wrong of saying, Well, I mean, you know, it’s virtual, it’s not that big a deal or or it’s super easy to go virtual like, oh, it can’t be that hard. I mean, you don’t have to get a venue, but it’s a different beast. I don’t want to say B, so it’s a different. I don’t know what the word is, but it’s different and it has its own set of challenges.

Speaker3: [00:09:15] When you say yes, that is so true and a lot of people really skipped on people like us. Oh, I don’t need an event producer. I don’t need an event planner. I don’t need someone to give me strategy. You need strategy when people are on Zoom all day long and you talk about, Oh, I’m going to do a virtual event, they’re like, Nah, I’ll pass.

Speaker1: [00:09:38] Yeah, I’ll pay and I’m going to be on there live for hours and hours.

Speaker3: [00:09:42] Yeah, exactly. So they can get it at first.

Speaker1: [00:09:48] Yeah, no, no. And you know, and I still think especially as we’re growing as an industry because the industry in itself is is growing exponentially. Yes. And as it continues to grow like the best strategies and figure out how do you create an amazing event that has networking and everything that you would feel, not necessarily everything that would happen in person, but everything that you would feel in an in-person event? How can you get that feeling to your attendees? You know, I don’t want to put you on the spot, but you know, I’m gonna learn some things here, y’all. I mean, my I go to learn this is about coaching, OK? Yes. Ways that you’ve seen for your clients that has really kind of given the attendees the feeling of cohesion and as if they were in an in-person event. It’s it’s not the same, but the feeling of it, right?

Speaker3: [00:10:42] I think it starts with before your event. And that’s where sometimes clients miss the boat. And even if you’re an event planner or a producer and you’re not making that a part of your strategy, it happens before the event. Your height needs to be before the event. Let’s do Twitter chats. Let’s do our lives, you know, not just the regular marketing of Oh, let’s put up a post. Let’s put a cute caption. Let’s talk about the speakers. No, you need to have some stuff going. Hire a virtual photo booth, get that pop and tell people you’ll give out prizes for who you know. You’ll just draw somebody at random if they use X, Y and Z hashtag. So to me, your strategy begins the moment you decide that you’re going to have a virtual experience, it starts right.

Speaker1: [00:11:33] Then y’all please like, write that down because it’s so true. Like, it’s like, OK, well, I’m in a market maybe a month out or that sort of thing. It’s like the moment you even decide you’re going to know that you need to be posting about it, like, Hey, we’re having an event. This is what it’s going to be about. What do you want to hear? What do you want to see? What kind of people you think? I should get tagged speakers in the comments, you know, so I can then go to them, get the hype going for your event long before the quote unquote marketing month or weeks or whatever it is that that is kind of what people have been doing a right man. Amen. Well, what? I’m so I’m still trying to get all the tips. So, so, so I mean, how how has networking been in your clients events? Because I know for mine at first it was like, Well, what is this know? What are we supposed to do like for attendees? It was difficult for them to connect. How can we engage? So the question I have like, what are some ways they’re engaging in your client events?

Speaker3: [00:12:35] So a lot of my events, we use things beyond Zoom. As you can tell, there’s a disdain for Zoom. I don’t like it. I mean,

Speaker1: [00:12:44] Zoom, that does not mean you can’t sponsor me.

Speaker3: [00:12:46] Yes. Oh, I’m sorry. I can’t get my girl out of anything. I’m just saying it right. It’s like, it’s just you think it’s just certain things. And and I think I preach that message. Not that, you know, you can’t use Zoom for your events. It’s just it’s familiar and that’s what people do. But when we talk about high engagement and we talk about what we want. Just to show up for our events when we talk about we want people to be height engaged and will sit at the computer for an hour or two hours, four hours. You got to go outside the box. So I use different platforms where that is possible. One of my favorites and who I have a partnership with is Air Meet Air Me has a built in networking function in it. You have virtual tables that you can sit at and talk to people either on camera or not on camera. I always say, keep the chat engaging, you know, like we talked about, have different hashtags that people can use that they can follow. But I think what? What really made networking skyrocket, Nicole when COVID happened is I don’t know about a lot of people, but I don’t like shaking hands. I don’t really like all that touching. That was before COVID. So when I would go to networking events, I put on this. I put this place, this smile on. But all the while, I’m just like, Oh, they touch me. Oh, they, you know, like, it would be real crazy now I could go to a networking event. And if I want to top up, I look at Q and I’m talking to you on camera or if I’m busted and I want to tell my camera, but I need to make this connection, I can do that. You couldn’t do that in person. No, you had to shut you looking right?

Speaker1: [00:14:29] Always on point. You got this area. You had to look the part of the professional. Yeah, this was the night when you were in person. But for sure, if I don’t feel right, the the camera will be off. You know, I got my little camera, my photo picture for Zoom, so people can see the cute photo. That’s what that that be on exactly what you’re saying there. Yeah, yeah. And me, I have heard of me. I haven’t tried it yet, but definitely check that out, y’all. If you’re looking to do a virtual event that really has a strong networking piece to me, networking and also allowing the attendees to in some ways kind of become the stars of the event. So, you know, if they are really participating, shout them out like, Hey, blah blah, we see you in the comments. Yeah, and they’re like, Oh my goodness, they said my name. You have no idea. Like somebody said, I said their name and they were so excited. I was like, Oh me, lucky.

Speaker3: [00:15:26] Like, Yeah,

Speaker1: [00:15:28] But you wouldn’t you? You’re connecting them to you and your event. I really start to bring them right up on stage, if you, if you will.

Speaker3: [00:15:38] That’s right. Exactly. That’s so true. I love that tip. And we don’t do that. Sometimes people forget it’s all about the speakers, but you have speakers, and if you don’t have attendees,

Speaker1: [00:15:50] You have it. You have nothing. And you know, I’ve started using Hoppen a lot more because you can do profiles and you know, your attendees can be seen as a person and having a business and that sort of thing. And you know, obviously we use Stream Yard here. I’ve been put on a lot, you know, but there’s so many different platforms. Oh, what’s the best? Let’s not get into that. What’s the best

Speaker3: [00:16:11] We can get it that one,

Speaker1: [00:16:13] Because there’s a thousand million, you know, many of which are like, Oh, can I work with you? And I’m like, Tell me what features you got to that stage? And that’s easy. I don’t want anything that’s complicated.

Speaker3: [00:16:28] Exactly.

Speaker1: [00:16:29] And clients and their

Speaker3: [00:16:30] Attendees, right? That’s a turn off. And that was one of the setbacks that I really didn’t like about Aramid at first when they first launched, but they were listening to us. They have what we call ermey communes like every month when we go in and we give it to them like, Look, this site was like, This is not working. So yeah, they listen. They made some really great. Upgrades, yeah, where now you can go on your phone, you used to go on your phone?

Speaker1: [00:17:04] Hmm. I mean, many people watch these events on their phone. You got to be mobile friendly. You have to be mobile friendly. Gee, we we already halfway through this thing that got it. Let’s get into self care because, you know, I really could talk all day with you about the event playing in space, but I want to make sure that we talk about events, placements, quite frankly, during an event. Self care is one of those things that sometimes go out the window if you’re planning event. And so I think this is actually a timely connection of how we can meld these two things of what you do. So tell us you’ve come up with self care is one of your main pillars for your business. So let’s get into that. And with the first thing obviously being why self-care matters

Speaker3: [00:17:48] Is so important when you are in any space, whether it’s events coaching that you take care of yourself. It’s kind of hard to, you know, give in to others when you, you know, are deficient. So to me, it matters because I can’t be my best self and show up for you. You know, if I’m not taking care of myself, taking time off, taking days off, taking hours, I’ll go take that 30 minute nap girl and refresh and get up. So it’s so important not just for, you know, your physical, but for your mental as well. It’s what I live by now,

Speaker1: [00:18:31] And especially again, you know, I’m going to I’m going to make the connections there for any of you guys out there creating an event, you know, in this space, you know, there’s so many moving parts, just like Lucretia has said. And it matters because the fact of the matter is once you get to the actual event, if you haven’t practiced self-care, if you haven’t helped yourself along the way, you have nothing to give your audience. And even though it’s been a marathon that lasts two days, three days, however long your event is. That’s the that is the moment that you have to be on it. You have to put everybody your energy into making it right. So if you’re not practicing self-care throughout the event planning process and you get to the point of the event, you’re just like, Oh, and I’ve heard several people tell me that that they were worn out like the the event was just like, OK. And they gave them, you know, not as much as they could have given, you know? So I definitely feel why self-care might you want to win the race so you have to pace yourself, practitioner care.

Speaker3: [00:19:38] That’s so true. And I want to add another point to Nicole that virtual is twice as hard as in-person because really?

Speaker1: [00:19:46] Okay. Tell us why.

Speaker3: [00:19:48] Because you really have to do extra in-person. I’m running here, running there. I may grab a bite here, grab a drink there. You know, in-person. A lot of people like, well, that’s a lot harder and virtual. I got to convince you to sit at your computer. For two hours to listen to something that you may or may not be interested in, or you may or may kind of be on the fence, so I got to do double the work. That content has to be quality. It has to be engaging. It has to be something that’s going to keep my interest because I got Facebook chiming over here. I got a deal that’s going over here, the baby screaming, My husband want this. There’s a lot that goes into that. And so a lot of times when you go to in person, you walk away from distractions, you know, to go in. So virtually you’re finding all of those distractions to get someone to tune in to whatever message you’re trying to give them. So you’re absolutely right. As a planner, as a host, you need to be well-rested and together because when that camera, when it goes on, if you’re done like, you got to just show up.

Speaker1: [00:21:00] And we love the live virtual events. But this is also speaking to those pre-recorded virtual events. You should have a live element to a pre-recorded just just so you know, are my stance on it, at the very least. Yes. But even if you’re doing a whole prerecorded event, there is again, it’s a, you know, it’s a marathon. You get to the end and you have no energy to make sure that your your socials on point or make sure that your chat is flowing or to make sure that your attendees are getting something out of it. You have to practice the self-care throughout. The planning experience is super important. So we’re going to go on to the next point. Self-care starts with caring for the mind. What do you mean by that location?

Speaker3: [00:21:42] The mind is a battlefield. It’s a total battlefield and a lot of lot of the times we think we’re fighting against people, places and things when what we’re really fighting against is ourselves. And so self-care to me is not just physical, but it’s a state of mind when I decide here that I want to relax. All the rest of this is going to relax when I decide that I’m going to take time for myself. Be that watching a wretched TV show, I want to catch up on taking a nice brisk walk or driving in my car. It starts here. And so a lot of times we do things for self-care, but we don’t take care of the mind. And that’s the first point of taking care of self-care.

Speaker1: [00:22:30] I totally agree with that. You know, and you know, just and again, you know, I’m putting it back to events because, you know, that’s our commonality and what we really to talk about and teach about. But as far as my clients go is, you know, making sure they’re mentally are ready for, I guess, the marathon, but also that they’re all in, that they mentally are ready for what’s going to happen. And do you find that? Do you find that that some of your clients aren’t completely all in or do you have to convince them?

Speaker3: [00:23:01] Or, you know, what do you think? Yes, it’s it’s almost like, you know how you’re ready to jump in for double Dutch. You’re like, OK, I think I’m ready.

Speaker1: [00:23:12] I can never double Dutch. I don’t know how I know what you’re talking about.

Speaker3: [00:23:16] Yeah, it’s cute. It’s cute. I wish I could, but I couldn’t either. But it’s like, you want to do this thing, but you’re not ready and you want us to wave a magic wand and make it happen. Like, make it make sense for me. It’s like, I need you all in, you know? And I try to explain that to those clients that are on the fence like it’s a team. Each part has to work together. You can’t just say, Oh, OK, Nicole, I want this conference done four months from now. Blah blah blah. No, I need you in. We are team. We got to do this together, especially at the end, especially.

Speaker1: [00:23:55] Yeah, I need. I need you. I need you. And it’s funny because you’re saying this, you know, I’m going to I’m definitely going to make sure that we say self-care is essential for your next summer, your next event. Because yes, again, that mental piece of I’m ready to serve no matter who is in the room. That’s one thing also that I really want future event hosts to kind of keep that in mind because it’s always like, I want two thousand people like, you know what I mean? Like, could you give a thousand people in a in an in-person event? Well, I mean, you know, and I hate to say it like that, but it’s like, could you have this? Have you done? Oh, OK, so why do you expect two thousand people now? But then I also say to you, what are you going to say to those two thousand people? Exactly. You need to be ready. You need to have your mind, right? Not just have two thousand people in the room, but what are you going to say, right? Well, you know, and I think that’s a mental like, how are you going to prepare yourself mentally to prepare yourself for exactly room, no matter how many people?

Speaker3: [00:24:56] Exactly. That’s so true.

Speaker1: [00:24:57] So, so OK. So let’s talk about some ways to start our self-care now. You know? No matter where we are. Even if you’re like, I’m not doing a virtual event, Nicole, I’m not here to talk about. That’s fine, that’s fine. You know, both Lakisha and I would love if you could do a video, but if this is something that you are interested in, passionate, you have to resources right here you could go to. But what are outside of that? What are some ways that we can start our self care now?

Speaker3: [00:25:26] First, I say, start with your mindset. It took me a long time bouts of depression and anxiety, almost being suicidal to get that self-care started there and that I needed to do it. But things you could do now is think about what it is that you love to do, that you feel like you don’t have time to do it. Carve out five minutes starting to do that. So like even for me, I love to read like, I’m OK with audio books, but I like a book in my hand. And so even if I took five minutes to read a chapter or whatever I I read, I do that and I tell people, Set a timer. You know, when you start doing something new, set a timer. I mean, we all got, you know, devices. I have an echo several echoes all throughout the house. I set a timer to do that. Sometimes it just starts with just doing it. I say do bridles. That’s another way that you can start self-care now. That’s to clear your mind of all those things. But even if you go outside and just take in the air for like two minutes, three minutes, five minutes, set a timer to do those things. So I say, take brisk walks if you can, even if it’s just walking around your bedroom, if that’s where you’re confined to for whatever moment, sometimes just using the mind to go somewhere helps you get into the groove of whatever it is you need to do.

Speaker1: [00:26:53] Yeah, yeah, I I would agree with that. I mean, you know, especially with like, you know, reading a book, you know, I got away from that like reading and you know, and I’m going to talk in business, book reading, like, I’m just talking about trashy romance, smut novels.

Speaker3: [00:27:07] Yeah. I got away from it.

Speaker1: [00:27:10] I was really in my 20s. That’s all I read. And people are like, Oh, wait, you know, what’s your latest book? I’m like?

Speaker3: [00:27:17] You’re like, you want to know. I don’t like, you know.

Speaker1: [00:27:22] Oh yeah. Everything you know, right? We did. You know, something stupid like that, right? Sorry, my bad.

Speaker3: [00:27:29] But you know

Speaker1: [00:27:30] What I mean? Like, I was like, Oh, yeah, you know, but I got away from it. So you know what? Like marriage and all, I’m going to go back to reading smutty

Speaker3: [00:27:36] Novels into

Speaker1: [00:27:39] Marriage and all. I’m going to go to it because it was just something I like doing. My mind blanked out. It was self tearing for myself.

Speaker3: [00:27:47] Exactly, exactly. And people think it has to be exotic. They think it has to be some rose petals and bottles of wine sometimes. And one of my good friend Crystal Crystal says this sometimes self-care for her is just going in the bathroom by herself. That’s it, I’m

Speaker1: [00:28:03] Sure, for four mommies and daddies, you know, but mommies are here who have a bunch of kids that pretty much I look around the corner talking some. What you doing? I imagine that just the bathroom by yourself is a little. Yes. Yeah. It’s hilarious. Ok, so so let’s get into our next segment. It is talking about our best online business advice for all my coaches after this brief break. Ok, so this segment is called Living Your Best Business Life, and Lakisha, we want to know what is your best advice for anyone who is starting or in an online business right now? What’s your best advice to them?

Speaker3: [00:29:21] So, you know, I’m a little biased as always, so I’m always going to tell people, you know, that the use of virtual events or experiences, which is what I call them, because events, it’s just it’s one thing, but an experience. That’s what you remember. That’s what you want people to walk away with you. Those should be used as marketing tools for your business. It is a total game changer. People think of the event or the experience itself, and that’s good. That’s for the attendee. But think about your business and what you want to do in it if you want to change the game. Virtual experiences are events really help you do that? I want you to think about this. I left a full time. Grocery retail managers are making almost 100k a year to do this full time. And when I embraced virtual events and experiences, it really helped my business that pivot, you know, that I was like dead set on not doing. It really helped my business. So I thought about it like this. I’ve always wanted to go to Indonesia. I want to go to Bali when I hung out and ben in somebody’s home on a virtual event. The great marketing tools, people, just we don’t use them enough. We don’t, we don’t use them enough.

Speaker1: [00:30:40] I would absolutely agree with that. And you know, I’m sure there are people who have who’ve shown interest and they’re like, you know, I’m interested in it, but what would make me a good host like they have that kind of I don’t know if I’d be a good host. What is your advice to them, if any,

Speaker3: [00:31:01] I tell clients like, especially if they’re hesitant at first and they’re concerned about their presence, what they look like, what they sound like, all of those things. How are you a host? But your content needs to be quality because that’s really what people come for. Now they don’t want to rank it in the corner. They do want a package kind of pretty and looking now.

Speaker1: [00:31:21] Yes. And that’s that’s and that’s one of the reasons why you would get a producer like, look, you trying to make it pretty? Let’s make it pretty.

Speaker3: [00:31:28] Yes, but they really want, you know, the content. Think about what it is that you could talk about without pen and paper, without having the practice of speech or whatever. What is it that you’re passionate about that you can talk about? It could be making. It could be turtle hunting, honey. Listen. And it’s something we have seen people make money off of since coffee from farming and all of is. Get out there and do it and any thing.

Speaker1: [00:31:56] Yeah, I mean, you know, just, you know, when it comes to hosting people, they just become like, Oh, I need to be into any of those business gurus that you kind of see who who came into the the virtual space who weren’t here and then kind of just like muscle their way in and and essentially kind of became the blueprint or the what everybody else looked to like when my event got to look like that, oh, I can’t do that. So they backed away. Or they felt like they had to compete with the gurus, right?

Speaker3: [00:32:26] Right? No, don’t try

Speaker1: [00:32:28] To compete with them. You be in your lane. Yeah, that way.

Speaker3: [00:32:32] That way. I miss that. They’re not listening to their audience. So you can’t see what somebody else did. And now you want us to replicate that. And first of all, we’re looking at your little budget like, you know,

Speaker1: [00:32:48] Don’t do it to

Speaker3: [00:32:49] Like your budget. I it’s just not there, you know? But secondly, your audience doesn’t connect with that type of language, that type of feel like stuffy, like if I came on, if I did an event and it was all like stuff, stuff, you know, I do a mental wellness summit every year. I’ve been doing it since COVID started. This will be year three that I’ve done it. If I came on that all official girl, they will turn their computers off, like working on off here.

Speaker1: [00:33:17] This is not who is this,

Speaker3: [00:33:20] You know, age. I’ll call within God to help Brian or something, but I find a way to make it engaging and fun, although we’re tackling something that’s a very serious,

Speaker1: [00:33:33] Yeah, tough.

Speaker3: [00:33:34] So you know, it’s it’s tough subjects that we’re talking about, but I always try to find the most engaging, the most controversial, I’ll say, you know, speakers to make that be something that’s really good. So I want us to stop being carbon copies. Oh, I saw that event you did for so and so that’s what I want, and I’m one.

Speaker1: [00:33:54] That’s that, OK, that’s let’s make that a quote. Anybody who is edited, my stuff

Speaker3: [00:34:02] Make

Speaker1: [00:34:02] That a quote. You know, let’s stop being carbon copies. Your event is not meant to look like mine. My numbers are not meant to be your number, right? You know, or vice versa. We need to stay in our own lane and create events that are for us. Your third year of your event is going to look different from my first year event, my first time of the year. And but also, let’s also keep in mind, look, he’s just been doing this as we are third year. She kept going. No matter what the first one or second one looked like, she kept going because it was the right topics. It was, you know, it was helping people, right? So keep that in mind.

Speaker3: [00:34:41] Please keep that.

Speaker1: [00:34:42] Thinking about it? Yeah, I’m thinking about bringing virtual events into your marketing space. So right? Last segment, let’s connect. The segment is all about connecting and making connections with our guests and the audience. Lakisha, who would you like to pull into your inner circle? Who do you want to connect with from our show?

Speaker3: [00:35:03] I am open. I love connecting with all kinds of people, but specifically. And I really got clear on this just recently, Nicole, is I really want to work with women coaches and consultants, authors, anyone which who has a mouth that has a business or whatever that wants to use either virtual events or PR as a way to connect with their audiences. I just feel like it’s it’s underused and it’s not enough. And sometimes when you’re struggling in your market or trying to figure out like, OK, well, why aren’t people hearing me? Why aren’t people listening to me? You make them listen some kind of way. Buy with great quality products and services, but also with really good content that you can either parlay into an event or you can parlay into an e-book or whatever you want to do with it. So I want to connect, and I always have a heart for women like, I don’t know. I just always want to work with women. I don’t turn down men money, OK, I don’t turn out many clients. Ok, well, I agree with that

Speaker1: [00:36:10] With a branding like Femme Panwar. I mean, they just kind of like, right, they they know where I’m going for, but I totally feel you on that. And when you said, like a client who has a mouth, I mean, somebody who has big personality because I think that you can bring out Lakeisha people who have big personalities and just do an a fabulous event for them. So if you know anyone who fits that criteria and Lakisha, are you open to being a speaker on events as well?

Speaker3: [00:36:37] Yes, I would love to be a speaker on an event.

Speaker1: [00:36:41] So your particular topics, obviously are virtual events. What other pillar content are you putting out for?

Speaker3: [00:36:47] So self-care is one as well that I talk, I can talk a lot about. I’m also in the PR space, which is private label rights, and it really helps people who struggle with creating content and creating it consistently, but also anything with mindset and business startup. It’s not that, you know, I can’t talk about the final phases, but it’s like the startup phase. I’m really excited and love to talk about because that’s really where you build your foundation and get your footing.

Speaker1: [00:37:21] Absolutely. So if you are a summit host and or event host and you’re like, Hey, I need a great speaker to talk about any of the things you just heard. Make sure you tag yourself and say, Hey, that’s me, Lakisha, I’m going to call you. I’m going to comment. I’m going to tax you whatever the case may be, so we can get you on that event. If you are a coach or a consultant and you have a personality, I think I think you do better when people have personalities and you have a personality, so you can just put that personality in an amazing event. Definitely put a comment in the comments right now so we can get you hooked up with Lakisha. And again, if you know somebody who’s looking for somebody, tag them and say, Hey, yo, this is your girl. What do you think about her? She’s spunky, she’s feisty, she’s fun. She’s she’s always like,

Speaker3: [00:38:10] Yeah, I was scared. Somebody like introverted. Yeah, I think I scare introverts like,

Speaker1: [00:38:16] Well, hey, you know who you repel and who you draw in. So she needs people with personalities for clients. So I love it. Lakisha, where can we find you? So these people who are tagging themselves or they’re commenting on the post? So we want to know, where can we find you?

Speaker3: [00:38:33] So I am on all social media platforms Facebook, Twitter, LinkedIn, IG as Lakisha and Moseley, you can find me everywhere. Lakisha and Laquita Mosley dot com is my blog site. It’s actually in the process of being revamped because it’s going to be all things your girl, you know? And then, of course, the l.M Experience Dot Com is my company’s website where you can see a little bit about me and some of the past events that I’ve done and some of my major clients that I work with, you know, consistently. So definitely lots of places.

Speaker1: [00:39:15] So excited. I’m excited for people to connect with you, especially on Instagram and kind of get to know you and see who you are because you’re definitely funny. They can check out, they can check out your summit. When is our summit coming up this year?

Speaker3: [00:39:30] That summit will be May 17th through the 19th, and we actually all the stuff that I just talked about are the things that we’re going to start dropping next week on my social. We’re going to start building up the momentum. Mental wellness is extremely important, and it’s really important to me as an entrepreneur or someone who suffers with depression and anxiety. And so it’s called my mind is my business because we have to take responsibility for our health. We go to the doctor with some light working right. And sometimes when your mind is not right, maybe, you know, maybe it. Could it have to fall out? Sometimes, you know, but we have to, you know, take care of our mind, and that’s why I’m so really prevalent about self care. You know, it’s what I tell people. I don’t have FOMO. I have FOBO. Fear of burnout. I’m going this year.

Speaker1: [00:40:26] Oh, no, I like that because I, you know, I definitely feel like I burnt out on a lot of things last year on a lot of things. And, you know, and reducing the risk of that. And you know, you know, I’m a full time nurse. So, yeah, you know, as as COVID has just gone on and on and on and on, you know, we’ve started to talk a lot more about nurse mental health and the fact that a lot of nurses are working and this is totally off topic. Not bad, y’all.

Speaker3: [00:40:57] But no, it’s not a topic.

Speaker1: [00:40:59] Yes, ma’am, but a lot of nurses are working through mental health illness right now, and I’m going to, you know, in this when I say that, I mean, like a PTSD, like, you know, it’s depression and anxiety. It’s running rampant, and I just don’t think anybody’s talking about it. I might need to do an event about it. I might because I’m a girl.

Speaker3: [00:41:22] I help you.

Speaker1: [00:41:23] I guess it’s not, but it’s serious. You know, we’re really having burnout and fatigue, and it’s getting to be, Oh, don’t make me do it like,

Speaker3: [00:41:32] No, I want to know, but you’re gonna make me do it. Yeah, but that’s one of my topics this year is, you know, mental health and the health care system where people are supposed to be fixed and made well, they’re burnt out and they need help, too. And so definitely, oh girl. Look, I need to grab you for a panel or something that’s going on right now.

Speaker1: [00:41:58] Panel sounds like a panel is coming my way.

Speaker3: [00:42:01] We don’t have because,

Speaker1: [00:42:02] Yeah, you know, you know, your girl’s been in it since March 15, 20, 20. Yeah, I’ve been fighting it.

Speaker3: [00:42:09] Yeah. Oh, okay, yeah.

Speaker1: [00:42:13] But self care, I’m getting back to it. Yes, this is one of the self-care things I’m doing actually like. Encouraging this putting. Yes, I’m talking about things I’ve never talked about, like, you know, we have a fertility coach, it’s going to be on, you know, I’m talking about my fertility like, yeah, what’s that about? Like, you know, I’m starting to really open up and this is a part of my self-care right now.

Speaker3: [00:42:36] And I’m so glad you said that, Nicole, because again, a lot of times we want self-care to be something extravagant. Literally talking on a podcast, doing a live interview could be self-care for you. That could be how you relinquish things, even from me. Sometimes I use the Wisdom app sometimes, and so I’ll get on there and I’ll talk about these things I went through, you know, in life and I got all these people that are listening and then I’m not really focused on that. But then I feel so like relaxed and so refreshed, like, I needed that. Well, tell me about what?

Speaker1: [00:43:11] What is this? What is this app you’re talking about?

Speaker3: [00:43:13] It’s called Wisdom App. It’s almost like a clubhouse, almost like a greenroom, but it’s a lot better to me. It’s where people it kind of draws people that have the same interest in you saw on there. Of course, I’m talking about virtual events and players, so people come to my room per say on my broadcast when I talk. But it’s so easy. I pull up the app on my phone and I just go like, sometimes I look up and I’ve talked for like an hour, but it’s just freeing, you know, nobody can see me. I could be a ragamuffin and just get my feelings out.

Speaker1: [00:43:50] I love the idea of that, and I feel like maybe you can’t really do that on Clubhouse so much. Yeah, it’s like, you’re really like, you know, I am a teacher, Mosley, the little girl. You know what I mean? But, but but has to have an app that’s more like, I’m just kind of getting some things off my chest. I can see how that’s very beneficial. So, OK, I mean this we we’re going overtime, but that’s OK. We got so many things out that I feel is beneficial for both coaches. Virtual event hosts, self-care for coaches and for those who are going to host a virtual event. Anything else that last second tips for us about anything because I’m telling you, I’m just I want it to be in your presence to ask all these questions.

Speaker3: [00:44:40] Well, the honor was all mine. I’m a huge fan, so I would tell people to start today practicing self-care like just take a moment today and also make sure you connect with my girl because listen, we got to get these virtual events popping, y’all. People need to see, y’all.

Speaker1: [00:44:56] People need to see you. People need to hear you. They need to get to know you. And this is an amazing way to have all those things happen. Exactly, yes. So I’d like to thank my guest for today show Lakisha Mosley for being with me. 

I’d like to thank you for listening and we’d love to have you as a guest if you are a coach, any kind. Go to fempreneuronline.com/guest to apply to be on the show. And at the end of every episode, we say, who’s next?