Choosing a new online business tool for your digital toolkit can feel like a big decision. With so many options out there, how do you know if the tool is worth it?
But fear not, because today we’re diving into the essential steps to choosing a new online business tool and selecting the ones that truly add value.
Wanna know my favorite online business tool I’ve used all year? It’s Airtable. And you can add this free tool to your arsenal by clicking here.
Step 1: Define Your Needs When Choosing a New Online Business Tool
Before you even start researching tools, review what you have right in your arsenal. Often times, we have everything we need but not utilizing it to its fullest extent.
If you’re not seeing what you need, then before you go shopping, take a moment to clearly define what you need when choosing a new business tool.
Ask yourself:
- What specific problem am I trying to solve?
- What features are must-haves vs. nice-to-haves?
- Which tasks do I want to streamline?
- How will this tool fit into my current workflow?
Why it matters: Understanding your needs prevents you from getting distracted by flashy features that don’t actually serve your business goals.
Step 2: Research and Compare Online Tools for Business
Channel your inner Sherlock Holmes and dive deep into reviews, testimonials, and case studies.
- Reviews and testimonials from other users.
- Comparison articles that stack similar tools against each other.
- Free trials or demos to test the tool firsthand.
Tips for Effective Research when Choosing a New Online Business Tool:
- Look for patterns in feedback—consistent praise or recurring complaints.
- Check multiple sources: forums, social media groups, and review sites.
- Don’t forget video reviews; seeing a tool in action can be incredibly insightful.
Why it matters: Taking the time to compare options ensures you’re getting the best value for your investment and not settling for the first tool you find.
Step 3: Assess Costs and ROI for New Tools
Every new business tool comes at a cost, whether it’s a one-time fee, subscription, or even your time to learn and implement it. Ask yourself:
- Is the price fair for the features it offers?
- Will this tool save me time, money, or resources in the long run?
- How soon will I see a return on my investment?
Why it matters: Understanding the financial impact helps you avoid overspending and ensures you’re making a cost-effective choice.
Go back into your current list of online business tools and calculate the new costs of using this new online business tool
Step 4: Test the New Business Tool
Most online tools for business offer free trials or demo versions.
Use this opportunity to:
- Explore the interface and usability.
- Test the features that are most important to you.
- Check for integrations with your existing tools.
Why it matters: Hands-on testing gives you a realistic sense of how the tool works and whether it’ll be easy to integrate into your workflow.
Step 5: Consider Scalability & Integration When Adding a New Business Tool
Think about your business’s future needs when choosing a new business tool. Make sure it integrates well with your current business tools. A cohesive system will keep everything running smoothly without unnecessary hiccups.
- Will this tool still be useful as my business grows?
- Does it offer different pricing tiers or features for scaling?
- How often is the tool updated or improved?
- Is this compatible with my existing systems?
- Can I integrate this new online business tool into my current workflows?
Why it matters: Choosing a scalable tool saves you from having to switch to a new one as your business evolves, saving time and resources in the long run.
Step 6: Seek Recommendations
Sometimes, the best advice comes from others who’ve been in your shoes.
Reach out to:
- Business peers or mentors who use similar tools.
- Online communities or forums where entrepreneurs share experiences.
- Reviews and ratings on trusted platforms.
You can find all my favorite online business tools and recommendations at fempreneuronline.com/my-recommendations
Choosing a new business tool for your digital toolkit doesn’t have to be overwhelming. By defining your needs, researching options, and testing tools before committing, you can make smart decisions that support your business growth. Evaluating tools carefully ensures you’re adding value to your workflow and investing in tools that truly serve your needs.
What tools are you considering for your business?